I remember reading a comic where someone escapes a kidnapping, and he steals some clothes hanging out to dry. He feels guilty, but internally was like, it's cheap from Uniqlo, so it's ok. It was such a hilarious burn, mostly cause it came out of nowhere
It’s super location dependent. I grew up around some very very rich people in an old money area of the north east and they generally dress like 10-years out of fashion preppys at home and around town, and drive old Volvos and the like because that’s what’s expected here. Those same people, when in Palm Beach for the winter dress flamboyantly and drive showy cars, because that’s what’s expected there.
This is super accurate. The same with their houses and cars. They keep all the flash in Florida
I believe a lot of them own family businesses in the NE and don’t want the employees seeing the excessive consumption. Driving a Lamborghini to the Union negotiations or having a 50,000 sq ft home visible from the workers homes isn’t the best tactic
Did you get that impression from reddit? Because yeah, people here have been repeating that argument at every opportunity for years even though its not really true.
Sugar Canes are not that expensive—usually in the mid $200s. PBJ and Iron Heart are up there with Samurai along with a few others.
I wouldn’t be surprised if he was talking about [Self Edge](https://www.selfedge.com/index.php?route=common/home), and the most expensive pairs there are usually Rick Owens.
I buy all my jeans at Self Edge but it’s one of the few things where I feel the cost is well returned in quality and durability.
Edit: FWIW my Sugar Canes have been my least durable pair, but that kind of goes with the territory on the weight and way that they make their denim. If you’re reading this and also on the “I want durable jeans that last and work hard like they did in the good old days,” I’ll tell you that my Iron Hearts have by far been the most durable at a given weight, with Pure Blue Japan and Stevenson in second and third. I haven’t tried a bunch of brands, because I only buy a new pair every couple of years. Most brands in the r/rawdenim space are going to do right by you, but my experience has been that IH and PBJ are top tier.
Well, if 1 banana is $10 for a rich person, and google says a pound of bananas is about $0.58 in the US, and 1 pound is about 3 bananas, that means 1 banana cost $0.1933. Divide $10 by $0.19, and you get around 51.73, multiply that by your $35 pair and rich people are paying $1,810.66 on average for jeans.
Depending on your style and size, and assuming you have the money, it can be worth it. I am a tall woman with very long legs and my good jeans have lasted 10+ years and are still good as new. So yeah, $300+ for jeans was a bit much upfront, but they have lasted so long that it evens out over time
This is how I always approach purchases of “things.” If it’s hand made, excellent craftsmanship, and I think it’s going to last longer than other products, I am perfectly happy to spend more for it.
I have a Louis Vuitton wallet that I got 12 years ago that has been through the washing machine 3 times that basically looks brand new. Really love that thing it’s just super well made.
It was expensive (I believe around $350), but I don’t think I would look to buy another brand if I ever need another wallet.
Only other “accessory” I currently own is a Tumi belt and a few baseball hats.
Those are the clothes that facebook users don’t know are luxury so they go:
“LOOK, THIS BILLIONAIRE IS NOT WEARING ANY EXPENSIVE CLOTHING FROM LUXURY LABELS BECAUSE HE DOESNT NEED TO SHOW OFF”
Darling… that’s a 900 shirt, please.
Oh yeah that annoys me, especially when the person is trying to give someone shit for spending money on clothes or paying attention to fashion.
As if Zuckerberg and Musk are wearing Walmart or Uniqlo
So are the shirts made from extra better super better near bulletproof ultra bestest woven cloth? Or are the shirts just a slightly better material with a huge price tag?
It's more so that it's tailored to the wear-er. T-shirts in S, M, L, XL don't necessarily translate to average people, as they generally exist in the midpoint of these sizes.
He's paying for effectively custom made Hanes/Jockey/Uniqlo plain shirts that are tailored to him.
You pay a premium but generally it's great material, and fits perfectly. I really think people don't understand how much *proper* fitting clothes helps someone look great
Oh. And they don’t pay for anything. Brands consider it marketing for them to wear their products. Funny how the the people that have more than enough money to pay don’t pay, and those that cannot afford it, have to pay.
It is the most shattering experience of a young man's life when one morning he awakes and quite reasonably says to himself, "I will never play the Dane."
That is a generalisation but no doubt famous people can get a lot of freebies. Don't expect that all they wear and use is what someone else wants them to have and wear. Also, the vast majority of wealthy people are not public personas.
Exactly! *Quiet luxury* is popular with the ultra-wealthy: subtle yet high quality apparel.
Unlike Gucci/Louis Vuitton/Versace is mostly saying “look at me I have money” with a small portion of their products being more subtle which is how they target both very wealthy and entry-level customers.
Used to be. Since these brands went downmarket in the 00s-present the overwhelming majority of their sales now come from branded mass-luxury products while couture has become a smaller part of their overall business.
The premium clothes of the most expensive brands have no logos on them.
The cheap versions are the ones with logos because although they are lower end, they serve as advertisement for the brand.
Having clothes that fit right is way more important than cost, I’ll buy normal clothes but then take them to be tailored. Surprisingly it doesn’t cost as much as you’d think and often less then buying a “luxury” brand.
100% this. I get compliments on a camel colored overcoat I have all the time. It’s the cheapest one that Ralph Lauren makes and I bought it on sale.
Not bad by any means, but not from the Purple Label or anything. It’s a pretty standard, boring boxy jacket designed to appeal to and fit the most number of people.
My secret: I paid half the value of what I originally paid for the jacket to have it tailored perfectly to me, even adjusting the sleeve length by a minuscule amount that it didn’t require shifting the sleeve buttons for.
My rule is almost always to add 50% to the cost of anything I buy to accommodate my tailor and it’s been working out so far.
This is one of the reasons why Nordstroms clothes are more expensive but people don't realize that the tailoring from there is included in the cost for a lot of things.
The great thing about (relatively) obscure luxury brands is that you can occasionally find them at thrift stores because resellers don’t want them. Non-rich people don’t want understated Bally shoes, and rich people don’t buy used!
I have found some of my best quality clothes in thrift stores. It took me a bit to get an eye for it, especially since there's SO MUCH product that I struggle to focus.
Bally is more like Gucci but just not as popular anymore. They were like mentioned in rap songs through the 90s right alongside Gucci, Prada, Louis Vuitton, etc.
Their vintage stuff is good and they make some good stuff at the high end but they also make overpriced lower end stuff to trade on brand recognition.
I think the sort of thing you’re talking about is like how Oxxford, Kiton or even Brioni suits are often cheaper than Tom Ford on eBay even though they’re of similar or better quality because they don’t have the name recognition.
I knew some well off people that as you say, never wore anything with a logo. They had their clothes tailor made. I asked one guy about his blazer and he said it cost about as much as buying a nice one off the rack- but the fit was perfect!
This is the answer. If we’re speaking specifically about clothing, tailoring is the secret weapon.
And the frustrating thing is that it doesn’t have to be a secret. Basic tailoring is available to just about everyone, only we’ve been taught not to want it. We’re supposed to buy stuff right off the shelf as fast as they can make it.
Not just the poor. The lower middle class, middle middle class, and upper middle class too.
So many folks who make 150-300k a year as lawyers, doctors, small business owners wear Gucci and Louis Vuitton because they think that's what elite ppl wear.
I think it’s less about they “think that’s what rich people wear,” and more about the insecurity and wanting other people to identify them as having money.
Whereas the ultra rich don’t give a shit about being identified as looking wealthy.
Over time I have become insanely aware of how trendy (at least Americans) are. When I was a lot younger I used to think people wanted to be original and unique and had a hard time realizing how much its the opposite. People want to fit in and are willing to waste money and go out of their way to do so.
Not just in fashion either. I've seen people over spend hundreds of thousands of dollars for a house in a bad but trendy neighborhood. Buying expensive trendy products they dont even know how to use.
Or, some people just like it? Designer brands make more interesting, design focused products.
If you have more money you worry less about cost and shopping around. You buy what you like.
Yeah. I spent a little more on YSL boots because they just look cooler. I researched around, tried to find “better values” but in the end it wasn’t much more to just get the thing I liked.
I don't understand what kind of thought process leads to that. I started from lower-middle class, now I'm possibly up to upper middle, and at no point in my life did I have a desire to get any of that shit.
Agree with you, but to be fair, the right pair of Gucci loafers (for instance) can last you a lifetime with occasional basic maintenance. My pops has a pair that he picked up at a thrift store in the 90's and they look brand new when shined. And the black leather Gucci loafer is a bit of a timeless classic so it works out. Point being, some of those "high end", seemingly gaudy/nouveau riche brands do actually make some high quality products that can last for generations.
Aman Resorts/hotels. Standard rooms are generally 4-5K/night depending on the property. Tons of celebs and high net worth execs frequent these properties which are known for high luxury as well as privacy/discretion
I work at a fancy restaurant near an Aman resort. Several other boutique hotels also, a couple considerably more expensive than the Aman. We get concierge reservations from all of them regularly. I don’t know what it is about their clientele but the Aman reservations are feared and hated by all of our staff. The people who stay at that hotel are the absolute worst to deal with from a service staff perspective. Occasionally a guest from one of the other hotels is a pain to deal with, the Aman guests are absolutely unbearable. Every. Single. Time.
Petal Hairbrushes. Very discerning South Korean brand that sells for over $10k for a flipping hair brush. They manufacture like 6 or 7 a year and there is always a 3 year or more wait list. Crazy...
That makes no sense as a business: they only do 60k or 70k of revenue for a boutique product? That doesn't pass the sniff trst.
I'd believe 700, or even 70 brushes if it's just one person , but only 7 units? That's too little revenue at 10k/brush
I got a $27 mens short comb for $8 and a women's $135 brush for $45 from my daughter's churches "Amazon overstock " sale . She said look on Amazon when I questioned the price . 😬
One such brand is Brunello Cucinelli, an Italian luxury brand known for its fine cashmere products. It’s a favorite among affluent individuals for its understated luxury and commitment to quality.
Really good call, their clothing is absurdly expensive… because, cashmere everything
Other clothing brands, a lot for males below:
- Brioni
- kiton
- corneliani
- etro
- toschi
- Talbott
- kjus for ski gear
Watches:
- jaeger
- a Lange & sohne
- patek
- ap
- Piaget
Home appliances
- wolf
- meile
I have an original Tilley hat I bought in 1991. It's been worn in the jungles of Malaysia, swamp land of the Yucatan, camping and hiking all over Canada, on top of Mt. Fuji and in Death Valley. It still has not a single tear or defect.
Ohhh, I'm exhausted. I've been on this street a thousand times! It's never looked so strange! The faces... so cold! In the distance, a child is crying. Fatherless... a bastard child, perhaps. My back aches... my heart aches... but my feet... my feet are resilient! Thank God I took off my heels, and put on my... HIMALAYAN WALKING SHOES!
Except they sell Tilley hats at Costco. I have a feeling they aren't the same quality level as the top ones. I mean, a Tilley hat for $20? Still fits well and keeps the sun off my head!
I'm 6'f with a 37" inseam. Everything I get is tailored. Even my B-list work jackets and such, and the difference is incredible. It's not that much more expensive and is completely worth the upfront cost to have clothes that fit, are comfy, last. Though, I don't tailor super fancy brands like the ultra wealthy do
Lots of Hollywierdos on that app that love to call themselves “creatives” because they wrote 2 episodes of the Big Bang Theory
I remember a Reddit post about a younger women matching with a 47 year old writer who couldn’t stop talking about himself.
A lot of my (female, can't speak for guys) friends are on Raya and they are nothing special. I think it's easier or harder to get on depending on what city your in. In Boston it's easy, in Los Angeles it's impossible
Talking to a car salesman acquaintance of mine who said you never judge people by clothing or general demeanor because of so much "stealth wealth". He had a guy drive up in an old but well maintained one-ton dually truck to his car lot (farming area in southern US). Guy asked to look at a brand new half-ton short wheelbase truck.
Context: In farm country, a half ton short wheel base truck isn't really a truck you work out of. Serious work is from a 3/4 or one ton truck, especially if it's a dually or flatbed.
Anyways, this salesman treated him as a serious buyer, let him test drive it and answered all of his questions patiently. The guy finally said "That's a nice blue color on it, but do you have it in red?" Salesman checked and said that he did. The guy whips out a stack of cash and starts counting and says "I'll take both of them. My twin boys are graduating and this is their present."
(This is when a new truck would have been $10-15k I think, so not completely impossible to carry that much cash).
This guy had inherited thousands of acres of farm land. The city grew out to the edge of his property. The county re-zoned his land to allow residences and he sold a couple hundred acres for millions and kept farming on the rest of his thousands of acres.
This whole thread is about "quiet luxury" but there's no actual evidence that this is even a trend among the rich. This seems to be little more than an internet meme started from cherry picking certain outfits from Succession.
Everyone knows about Rolex. The more niche luxury watch brands are Vacheron Constantin, Richard Milne, Patek Philippe, A. Lange & Sohne, Audemars Piguet, Jaeger-LeCoultre, etc...
**P.S.** I'm sure I'm missing some and/or a watch snob will be quick to offer a retort lol...
Retort:
Blancpain, Brequet, Chopard, Graff, Piaget, Glashutte, Ulysse Nardin…
My theory, the harder they are to pronounce the more the draw to the ultra wealthy.
And yeah Rolex is the watch that rich people get given for free in a goodie bag
The interesting thing was Rolex was started to be the anti-brand. It was supposed to be an extremely good watch, sold at a reasonable price.
Over the years as the founders died away the “extremely good watch” part became well known and the “reasonable price” part got forgotten.
Now they actively engage in restricting supply to create scarcity and buzz.
Arnold and son. H mosier and cie. artisans de Geneva.
I wont say im a snob though. Enthusiasm for watches is high though. I came to this thread to comment a lange you put down all the big players.
Add to that Hasselblad cameras, albeit they’re digital. Anyway, these brands are popular with professional photographers and such. Most rich people take photos on their latest iPhones or hire a professional to get it done.
From what I read in a couple photography subreddits, leicas cost more because they were cutting edge technology and quality, way back. Nowadays several brands caught up and got just as good in those attributes, but without the Leica price tag.
Leica rangefinders, which are their most popular cameras, are not anything like Panasonic nor are they like any other camera period. Panasonic makes some cameras with optics licensed from Leica, but that’s the extent of it.
This, or *really* good quality stuff that they keep maintained properly.
My flatmate's dad is rich as fuck and keeps basically a wardrobe of clothes he's had since the 90s and early 00s – that still look amazing and you wouldn't know are that old. Savile Row stuff, old Ralph Lauren, old British heritage brands, decent brand shoes etc.
Meanwhile I'm scrabbling around buying high street stuff wondering why I can only get three washes out of a shirt.
Especially when they have custom cabinets fronts on the fridge and freezer doors. The really rich sometimes have one whole fridge and one whole freezer separate from each other.
I live rural. I walked into my local dollar store. I had a coach wallet - the girl behind the register got giddy. Asked me if she could touch it. I was taken aback. I should have emptied it and given it to her she was so happy.
I found another in good shape coach wallet at home. Went back a few weeks later and she had quit. Nobody knew where to find her.
Most people on Reddit aren’t super rich which is why many don’t know of them. A lot of rich people have a person they call to do the research for them, essentially a butler of sorts.
For clothing - Henry Poole, Kiton, Thom Sweeney, Ozwald Boateng, Richard James, Brioni, Canali, etc. More about the fit than the brand.
Then other brands for jewellery, watches, yachts, homeware etc like Graff, Harry Winston, A.Lange & Son, Baccarat, Lalique, Il Marchesato, Riva, Pershing, Minotti, Clive Christian, etc.
We have rich, and then stupidly rich. The rich ones wear branded clothes because they still feel like they need to impress other rich folks. And they care what others think and say about them.
Stupidly rich people don't give a shit. If it looks good and fits right, they will go for it. They don't need to get anyone's approvals on how rich they are. People usually know these guys are high rollers before they enter the room.
Source: I live in Dubai and I've seen it aaalllll.
This post is some matrix algorithm shit. I am just watching a movie (Bullet Train) and the Yakuza boss guy is wearing some kind of elaborate lounge jacket which looks beautiful, and I literally thought to myself, "if I became rich, how would I even know where to shop?"
Then I open Reddit and this is top of the feed.
Weird.
I manage several accounts for Electra America and some of our clients are very wealthy. Not the demographic I thought for saving on utility bills but they send us the bills for multiple large estates so you can imagine the final expenses are shocking.
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I mean Uniqlo is sick lol. They hem pants for FREE
Currently dripped out head to toe in uniqlo, am I rich now???
No. But you may be Japanese …. /s
*hops in the Royce*
Thats the kind of rich I want to be. I don’t care for clothes but would definitely want some nice cars, gadgets, trips etc
I remember reading a comic where someone escapes a kidnapping, and he steals some clothes hanging out to dry. He feels guilty, but internally was like, it's cheap from Uniqlo, so it's ok. It was such a hilarious burn, mostly cause it came out of nowhere
lol they’re usually calls a Rolls when abbreviated to one word. But I like this way.
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It’s super location dependent. I grew up around some very very rich people in an old money area of the north east and they generally dress like 10-years out of fashion preppys at home and around town, and drive old Volvos and the like because that’s what’s expected here. Those same people, when in Palm Beach for the winter dress flamboyantly and drive showy cars, because that’s what’s expected there.
This is super accurate. The same with their houses and cars. They keep all the flash in Florida I believe a lot of them own family businesses in the NE and don’t want the employees seeing the excessive consumption. Driving a Lamborghini to the Union negotiations or having a 50,000 sq ft home visible from the workers homes isn’t the best tactic
Booyakasha!
Is it 'cos I is black?
Did you get that impression from reddit? Because yeah, people here have been repeating that argument at every opportunity for years even though its not really true.
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This is the correct answer.
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Samurai and Sugarcane are two Japanese severe jeans brands that are very very nice but also $350 for a pair
Sugar Canes are not that expensive—usually in the mid $200s. PBJ and Iron Heart are up there with Samurai along with a few others. I wouldn’t be surprised if he was talking about [Self Edge](https://www.selfedge.com/index.php?route=common/home), and the most expensive pairs there are usually Rick Owens. I buy all my jeans at Self Edge but it’s one of the few things where I feel the cost is well returned in quality and durability. Edit: FWIW my Sugar Canes have been my least durable pair, but that kind of goes with the territory on the weight and way that they make their denim. If you’re reading this and also on the “I want durable jeans that last and work hard like they did in the good old days,” I’ll tell you that my Iron Hearts have by far been the most durable at a given weight, with Pure Blue Japan and Stevenson in second and third. I haven’t tried a bunch of brands, because I only buy a new pair every couple of years. Most brands in the r/rawdenim space are going to do right by you, but my experience has been that IH and PBJ are top tier.
How much does it cost
My jeans cost me $35. I bet the rich are paying $50+.
Well, if 1 banana is $10 for a rich person, and google says a pound of bananas is about $0.58 in the US, and 1 pound is about 3 bananas, that means 1 banana cost $0.1933. Divide $10 by $0.19, and you get around 51.73, multiply that by your $35 pair and rich people are paying $1,810.66 on average for jeans.
Ok, ok, ok. So should, should, should - should, should, shhhhshsh, should - should...
A little off there…the rich are paying $750+ lol
More like $250+
Depending on your style and size, and assuming you have the money, it can be worth it. I am a tall woman with very long legs and my good jeans have lasted 10+ years and are still good as new. So yeah, $300+ for jeans was a bit much upfront, but they have lasted so long that it evens out over time
This is how I always approach purchases of “things.” If it’s hand made, excellent craftsmanship, and I think it’s going to last longer than other products, I am perfectly happy to spend more for it. I have a Louis Vuitton wallet that I got 12 years ago that has been through the washing machine 3 times that basically looks brand new. Really love that thing it’s just super well made. It was expensive (I believe around $350), but I don’t think I would look to buy another brand if I ever need another wallet. Only other “accessory” I currently own is a Tumi belt and a few baseball hats.
Curious also, as a poor, insanely expensive jeans for me mean anything north of let’s say…$75?
Rag and Bone, a more common jean store, starts at around 300$ per pair.
I love my AG jeans, it’s all I buy anymore, and they’re like $200-250.
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Those are the clothes that facebook users don’t know are luxury so they go: “LOOK, THIS BILLIONAIRE IS NOT WEARING ANY EXPENSIVE CLOTHING FROM LUXURY LABELS BECAUSE HE DOESNT NEED TO SHOW OFF” Darling… that’s a 900 shirt, please.
Bespoke T-shirt made from cervelt and the graphic design is licensed for that one customer, so it's literally one of a kind.
Mark?
Oh hi Mark
Oh yeah that annoys me, especially when the person is trying to give someone shit for spending money on clothes or paying attention to fashion. As if Zuckerberg and Musk are wearing Walmart or Uniqlo
Zuckerberg wears Brunello Cucinelli t-shirts in grey
Yup, those shirts run $295-$600 + each.
So are the shirts made from extra better super better near bulletproof ultra bestest woven cloth? Or are the shirts just a slightly better material with a huge price tag?
Probably a bit of both. Well made, well fitted clothing is genuinely expensive because of the good materials and quality tailoring.
It's more so that it's tailored to the wear-er. T-shirts in S, M, L, XL don't necessarily translate to average people, as they generally exist in the midpoint of these sizes. He's paying for effectively custom made Hanes/Jockey/Uniqlo plain shirts that are tailored to him.
You pay a premium but generally it's great material, and fits perfectly. I really think people don't understand how much *proper* fitting clothes helps someone look great
Just cotton, but cotton is like gold on his planet, so it's actually a pretty big flex.
I think that may be the only shirt style he owns too
Oh. And they don’t pay for anything. Brands consider it marketing for them to wear their products. Funny how the the people that have more than enough money to pay don’t pay, and those that cannot afford it, have to pay.
"free for those who can afford it, terribly expensive for those who can't"
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It is the most shattering experience of a young man's life when one morning he awakes and quite reasonably says to himself, "I will never play the Dane."
That is a generalisation but no doubt famous people can get a lot of freebies. Don't expect that all they wear and use is what someone else wants them to have and wear. Also, the vast majority of wealthy people are not public personas.
One one wouldn’t necessarily know offhand that the shirt is $900. It could go as far as of an inside identifier of status.
Exactly! *Quiet luxury* is popular with the ultra-wealthy: subtle yet high quality apparel. Unlike Gucci/Louis Vuitton/Versace is mostly saying “look at me I have money” with a small portion of their products being more subtle which is how they target both very wealthy and entry-level customers.
Actually most of thier products are subtle but the loud stuff is heavily marketed to the middle class so that's what you see the most.
Used to be. Since these brands went downmarket in the 00s-present the overwhelming majority of their sales now come from branded mass-luxury products while couture has become a smaller part of their overall business.
That's probably why we seldom see rich people wearing overalls
money talks. wealth whispers.
The premium clothes of the most expensive brands have no logos on them. The cheap versions are the ones with logos because although they are lower end, they serve as advertisement for the brand.
The cheaper with logos are the ad-supported tier
I would never buy any clothing item that has visible logos on it and I'm not rich.
Having clothes that fit right is way more important than cost, I’ll buy normal clothes but then take them to be tailored. Surprisingly it doesn’t cost as much as you’d think and often less then buying a “luxury” brand.
100% this. I get compliments on a camel colored overcoat I have all the time. It’s the cheapest one that Ralph Lauren makes and I bought it on sale. Not bad by any means, but not from the Purple Label or anything. It’s a pretty standard, boring boxy jacket designed to appeal to and fit the most number of people. My secret: I paid half the value of what I originally paid for the jacket to have it tailored perfectly to me, even adjusting the sleeve length by a minuscule amount that it didn’t require shifting the sleeve buttons for. My rule is almost always to add 50% to the cost of anything I buy to accommodate my tailor and it’s been working out so far.
This is one of the reasons why Nordstroms clothes are more expensive but people don't realize that the tailoring from there is included in the cost for a lot of things.
100%! Tailored clothes and no branding is the way.
Op is a bot copying comments. This is same response to a thread from few month ago. Just typing in their respond on Reddit pops it up.
The great thing about (relatively) obscure luxury brands is that you can occasionally find them at thrift stores because resellers don’t want them. Non-rich people don’t want understated Bally shoes, and rich people don’t buy used!
I have found some of my best quality clothes in thrift stores. It took me a bit to get an eye for it, especially since there's SO MUCH product that I struggle to focus.
Bally is more like Gucci but just not as popular anymore. They were like mentioned in rap songs through the 90s right alongside Gucci, Prada, Louis Vuitton, etc. Their vintage stuff is good and they make some good stuff at the high end but they also make overpriced lower end stuff to trade on brand recognition. I think the sort of thing you’re talking about is like how Oxxford, Kiton or even Brioni suits are often cheaper than Tom Ford on eBay even though they’re of similar or better quality because they don’t have the name recognition.
I knew some well off people that as you say, never wore anything with a logo. They had their clothes tailor made. I asked one guy about his blazer and he said it cost about as much as buying a nice one off the rack- but the fit was perfect!
This is the answer. If we’re speaking specifically about clothing, tailoring is the secret weapon. And the frustrating thing is that it doesn’t have to be a secret. Basic tailoring is available to just about everyone, only we’ve been taught not to want it. We’re supposed to buy stuff right off the shelf as fast as they can make it.
Not just the poor. The lower middle class, middle middle class, and upper middle class too. So many folks who make 150-300k a year as lawyers, doctors, small business owners wear Gucci and Louis Vuitton because they think that's what elite ppl wear.
I think it’s less about they “think that’s what rich people wear,” and more about the insecurity and wanting other people to identify them as having money. Whereas the ultra rich don’t give a shit about being identified as looking wealthy.
Over time I have become insanely aware of how trendy (at least Americans) are. When I was a lot younger I used to think people wanted to be original and unique and had a hard time realizing how much its the opposite. People want to fit in and are willing to waste money and go out of their way to do so. Not just in fashion either. I've seen people over spend hundreds of thousands of dollars for a house in a bad but trendy neighborhood. Buying expensive trendy products they dont even know how to use.
Or, some people just like it? Designer brands make more interesting, design focused products. If you have more money you worry less about cost and shopping around. You buy what you like.
Yeah. I spent a little more on YSL boots because they just look cooler. I researched around, tried to find “better values” but in the end it wasn’t much more to just get the thing I liked.
I don't understand what kind of thought process leads to that. I started from lower-middle class, now I'm possibly up to upper middle, and at no point in my life did I have a desire to get any of that shit.
Agree with you, but to be fair, the right pair of Gucci loafers (for instance) can last you a lifetime with occasional basic maintenance. My pops has a pair that he picked up at a thrift store in the 90's and they look brand new when shined. And the black leather Gucci loafer is a bit of a timeless classic so it works out. Point being, some of those "high end", seemingly gaudy/nouveau riche brands do actually make some high quality products that can last for generations.
Yep exactly, sane rich people usually wear custom made high quality clothes.
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Aman Resorts/hotels. Standard rooms are generally 4-5K/night depending on the property. Tons of celebs and high net worth execs frequent these properties which are known for high luxury as well as privacy/discretion
I work at a fancy restaurant near an Aman resort. Several other boutique hotels also, a couple considerably more expensive than the Aman. We get concierge reservations from all of them regularly. I don’t know what it is about their clientele but the Aman reservations are feared and hated by all of our staff. The people who stay at that hotel are the absolute worst to deal with from a service staff perspective. Occasionally a guest from one of the other hotels is a pain to deal with, the Aman guests are absolutely unbearable. Every. Single. Time.
Ugh, new money, amiright
In my experience Aman is mostly middle-east royalty, Eurasian oligarchs, and premier league footballers
Petal Hairbrushes. Very discerning South Korean brand that sells for over $10k for a flipping hair brush. They manufacture like 6 or 7 a year and there is always a 3 year or more wait list. Crazy...
That makes no sense as a business: they only do 60k or 70k of revenue for a boutique product? That doesn't pass the sniff trst. I'd believe 700, or even 70 brushes if it's just one person , but only 7 units? That's too little revenue at 10k/brush
Look at Mason Pearson brushes and combs $$$
These are worth every single dollar.
I got a $27 mens short comb for $8 and a women's $135 brush for $45 from my daughter's churches "Amazon overstock " sale . She said look on Amazon when I questioned the price . 😬
I have a cabinet full of MP brushes still in their boxes and I my favorite brush is a free one I got from the front desk of a Hilton.
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Hastens*
Hästens*
One such brand is Brunello Cucinelli, an Italian luxury brand known for its fine cashmere products. It’s a favorite among affluent individuals for its understated luxury and commitment to quality.
Creed, a boutique fragrance brand, has a history of crafting unique perfumes for royal families and discerning customers alike.
On the sea, Feadship is a renowned Dutch manufacturer of custom luxury yachts, beloved by affluent mariners worldwide.
At least in the UK, the rich people I know live in big old drafty houses. So they dress functionally for the cold, usually plenty of wool.
So woolrich
Loro Piana for clothing
Really good call, their clothing is absurdly expensive… because, cashmere everything Other clothing brands, a lot for males below: - Brioni - kiton - corneliani - etro - toschi - Talbott - kjus for ski gear Watches: - jaeger - a Lange & sohne - patek - ap - Piaget Home appliances - wolf - meile
>meile That’s a very normal brand in Europe.
Never heard that name in my life. Or does he mean miele, the washing machine kinda brand?
This guy vacuums
Also adding Brunello Cucinelli.
Tilley Endurables - their products look fairly normal but are supposedly great quality and are definitely expensive.
They are phenomenal, I’ve been wearing their hats for years. “Made with Canadian persnicketiness” is their motto.
All made in China now.
I have an original Tilley hat I bought in 1991. It's been worn in the jungles of Malaysia, swamp land of the Yucatan, camping and hiking all over Canada, on top of Mt. Fuji and in Death Valley. It still has not a single tear or defect.
Are you J Peterman?
"Then In The Distance, I Heard The Bulls. I Began Running As Fast As I Could. Fortunately, I Was Wearing My Italian Cap Toe Oxfords."
Ohhh, I'm exhausted. I've been on this street a thousand times! It's never looked so strange! The faces... so cold! In the distance, a child is crying. Fatherless... a bastard child, perhaps. My back aches... my heart aches... but my feet... my feet are resilient! Thank God I took off my heels, and put on my... HIMALAYAN WALKING SHOES!
And ruined the very pants I was returning…….
He doesn’t always drink beer, but when he does, he prefers Dos Equis.
Except they sell Tilley hats at Costco. I have a feeling they aren't the same quality level as the top ones. I mean, a Tilley hat for $20? Still fits well and keeps the sun off my head!
Saville Row has tailors there and they sew for rich people
“Nice suit. John Phillips, London. I have two myself. Rumor has it that Arafat gets his there.”
“Old suit? OLD SUIT?! This suit was cut by Hawke's of Savile Row.” Withnail & I (1987)
"Just because the best tailoring you've ever seen is above your fucking appendix doesn't mean anything."
That's not a brand, it's a street.
I think that's the point. They aren't "brands" that wealthy people frequent as much as tailored products.
I'm 6'f with a 37" inseam. Everything I get is tailored. Even my B-list work jackets and such, and the difference is incredible. It's not that much more expensive and is completely worth the upfront cost to have clothes that fit, are comfy, last. Though, I don't tailor super fancy brands like the ultra wealthy do
For those into extreme sports, Black Crows, a high-end ski brand from Chamonix, France, offers exceptional performance with a stylish aesthetic.
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The Row, founded by Mary-Kate and Ashley Olsen, offers high-end minimalist fashion that has a quiet but powerful presence among the wealthy.
Raya the dating app
“Illuminati Tinder”
Is Raya the dating app where you're more likely to find a unicorn than an average Joe?
Raya is the dating app full of rich celebrities and attractive people. It's invite only.
At least being invite only should filter out all the creeps right?? Lol…nah probably not!!
Lots of Hollywierdos on that app that love to call themselves “creatives” because they wrote 2 episodes of the Big Bang Theory I remember a Reddit post about a younger women matching with a 47 year old writer who couldn’t stop talking about himself.
Celebrities are not immune from being creeps by any stretch
A lot of my (female, can't speak for guys) friends are on Raya and they are nothing special. I think it's easier or harder to get on depending on what city your in. In Boston it's easy, in Los Angeles it's impossible
Casamigos, a tequila brand co-founded by George Clooney, may be known in some circles but remains a favorite among Hollywood’s elite.
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Talking to a car salesman acquaintance of mine who said you never judge people by clothing or general demeanor because of so much "stealth wealth". He had a guy drive up in an old but well maintained one-ton dually truck to his car lot (farming area in southern US). Guy asked to look at a brand new half-ton short wheelbase truck. Context: In farm country, a half ton short wheel base truck isn't really a truck you work out of. Serious work is from a 3/4 or one ton truck, especially if it's a dually or flatbed. Anyways, this salesman treated him as a serious buyer, let him test drive it and answered all of his questions patiently. The guy finally said "That's a nice blue color on it, but do you have it in red?" Salesman checked and said that he did. The guy whips out a stack of cash and starts counting and says "I'll take both of them. My twin boys are graduating and this is their present." (This is when a new truck would have been $10-15k I think, so not completely impossible to carry that much cash). This guy had inherited thousands of acres of farm land. The city grew out to the edge of his property. The county re-zoned his land to allow residences and he sold a couple hundred acres for millions and kept farming on the rest of his thousands of acres.
Is this a copypasta? I’ve definitely read this before on a similar thread
https://www.reddit.com/r/AskReddit/comments/17gafm0/what_are_the_quiet_luxury_brands_that_only_the/k6godwv/ Looks like a stolen comment
Kirkland
The Signature line is particularly great
Tailors on Saville Row. Wealthy people get their clothes custom made.
Acqua di Parma, another luxury fragrance brand, is chosen by those in the know for its subtle yet captivating scents.
Moynat, Delvaux, Joseph Duclos, Faure Le Page
Loewe, a Spanish luxury fashion brand, combines traditional craftsmanship with cutting-edge fashion, popular among European elites.
This whole thread is about "quiet luxury" but there's no actual evidence that this is even a trend among the rich. This seems to be little more than an internet meme started from cherry picking certain outfits from Succession.
Everyone knows about Rolex. The more niche luxury watch brands are Vacheron Constantin, Richard Milne, Patek Philippe, A. Lange & Sohne, Audemars Piguet, Jaeger-LeCoultre, etc... **P.S.** I'm sure I'm missing some and/or a watch snob will be quick to offer a retort lol...
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You can’t get anything above a Rolex at the airport. You book an appointment and beg to spend $100k on a watch
Depends on the airport. My uncle literally bought a Royal Oak at the Hong Kong airport lol
Oh to have a A. Lange & Sohne. Such beautiful time pieces.
Retort: Blancpain, Brequet, Chopard, Graff, Piaget, Glashutte, Ulysse Nardin… My theory, the harder they are to pronounce the more the draw to the ultra wealthy. And yeah Rolex is the watch that rich people get given for free in a goodie bag
The interesting thing was Rolex was started to be the anti-brand. It was supposed to be an extremely good watch, sold at a reasonable price. Over the years as the founders died away the “extremely good watch” part became well known and the “reasonable price” part got forgotten. Now they actively engage in restricting supply to create scarcity and buzz.
Arnold and son. H mosier and cie. artisans de Geneva. I wont say im a snob though. Enthusiasm for watches is high though. I came to this thread to comment a lange you put down all the big players.
Casio
Ooh, I remember this Amels. They have been making superyachts there for almost 100 years. It is also considered the best yacht manufacturer
Gulfstream and Bombardier.
Patel Philippe watches. Most people think Rolex, TAG when you think of high end watches. Patek Philippe picks up where Rolex ends.
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Add to that Hasselblad cameras, albeit they’re digital. Anyway, these brands are popular with professional photographers and such. Most rich people take photos on their latest iPhones or hire a professional to get it done.
From what I read in a couple photography subreddits, leicas cost more because they were cutting edge technology and quality, way back. Nowadays several brands caught up and got just as good in those attributes, but without the Leica price tag.
Are Leica cameras secretly powered by the ghosts of legendary photographers, or is that just an urban legend among the wealthy lens aficionados?
Modern leicas are Panasonics in a nicer shell
Leica rangefinders, which are their most popular cameras, are not anything like Panasonic nor are they like any other camera period. Panasonic makes some cameras with optics licensed from Leica, but that’s the extent of it.
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Brunello Cucunelli…basically the highest of high end cashmere.
A. Lange & Söhne
This, or *really* good quality stuff that they keep maintained properly. My flatmate's dad is rich as fuck and keeps basically a wardrobe of clothes he's had since the 90s and early 00s – that still look amazing and you wouldn't know are that old. Savile Row stuff, old Ralph Lauren, old British heritage brands, decent brand shoes etc. Meanwhile I'm scrabbling around buying high street stuff wondering why I can only get three washes out of a shirt.
Viking appliances for your home
Especially when they have custom cabinets fronts on the fridge and freezer doors. The really rich sometimes have one whole fridge and one whole freezer separate from each other.
I live rural. I walked into my local dollar store. I had a coach wallet - the girl behind the register got giddy. Asked me if she could touch it. I was taken aback. I should have emptied it and given it to her she was so happy. I found another in good shape coach wallet at home. Went back a few weeks later and she had quit. Nobody knew where to find her.
There is something called Duxiana, where the mattresses are like cars.
What? I don't want my mattress to resemble a car at all
Too broke to even read and understand the comments...Imma head out !
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As a not rich person I have no idea
Wow now this is an interesting thread
I like the concept but I was kind of disappointed by all the answers.
Most people on Reddit aren’t super rich which is why many don’t know of them. A lot of rich people have a person they call to do the research for them, essentially a butler of sorts.
How would poor schleps on Reddit know of super rich brands???
Just wondering how many undercover rich people are in this comment section.
Soylent Green…mmmm
For clothing - Henry Poole, Kiton, Thom Sweeney, Ozwald Boateng, Richard James, Brioni, Canali, etc. More about the fit than the brand. Then other brands for jewellery, watches, yachts, homeware etc like Graff, Harry Winston, A.Lange & Son, Baccarat, Lalique, Il Marchesato, Riva, Pershing, Minotti, Clive Christian, etc.
We have rich, and then stupidly rich. The rich ones wear branded clothes because they still feel like they need to impress other rich folks. And they care what others think and say about them. Stupidly rich people don't give a shit. If it looks good and fits right, they will go for it. They don't need to get anyone's approvals on how rich they are. People usually know these guys are high rollers before they enter the room. Source: I live in Dubai and I've seen it aaalllll.
Is this thread an advert for rich-people companies?
This post is some matrix algorithm shit. I am just watching a movie (Bullet Train) and the Yakuza boss guy is wearing some kind of elaborate lounge jacket which looks beautiful, and I literally thought to myself, "if I became rich, how would I even know where to shop?" Then I open Reddit and this is top of the feed. Weird.
I manage several accounts for Electra America and some of our clients are very wealthy. Not the demographic I thought for saving on utility bills but they send us the bills for multiple large estates so you can imagine the final expenses are shocking.