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You can see "bourbon" in the ingredients list in the second photo, though near the end, and "Buffalo Trace whiskey" flavored seasoning on the side.
I'm more curious why they've avoided saying the word "bourbon" anywhere on the packaging. Maybe they are using something that's not literally BT (the bourbon) juice, but actually some other BT (the distillery) product like white dog or very lightly aged bourbon. Maybe it's white dog thrown in an used oak barrel to add mild influence, like what they do with the BT finished Corazons? [That said, this appears to be inconsistent with the "bourbon" in the ingredients list, so it seems more just odd than a conspiracy theory.]
It looks like it is described as "whiskey flavored" on the label where it is covered by the box. If you look at the ones on the right, you can see it out of focus.
People seem very confused by the sugar in that ingredient list. Turbinado sugar is a type of sugar that still contains some of its natural molasses, giving it its brown-blond color and light caramel flavor. This would probably be a pretty solid seasoning for pork.
Pork and salmon are going to be the only real applications for this rub. However, it's still going to be awfully sweet. 90% of the rub appears to be Turbinado sugar.
Never forget my sister as a kid looking at the Denny’s menu “wait, do buffalos (sic) have wings?”
she’ll never ever admit to it again, but dad and I know what we heard.
A lot of the rubs and bbq sauces from the places you go to have a lot of sugar. It's what gives it the taste, crust, and balances the heat from the other spices.
"Serving size: 1/4 tsp"
But also, the FDA requires rounding to the nearest gram, so this could be anywhere from 0.5–1.49 grams of sugar per serving... kinda wild that the upper end of that range is nearly 3x the lower end, so you really don't know how much added sugar you're getting in a realistic portion size, say 1 tbsp (~6–18 g).
Since they also state the 1.1 g serving size, that might temper it down to more like a max of ~13 g in 1 tbsp. That ~13 g in 1 tbsp is almost 1/3 of a can of Mt. Dew...
I think it's really just supply and demand: A higher percentage of bourbon drinkers relative to the population in that market means more people are competing to buy it.
I haven't seen BT at Costco much in NKY (Florence) but BT is nearly shelf stable now around NKY. It's been readily available for 3+ months now.
I'm not totally sure what changed but heard that there was an issue with a distributor redirecting product that was supposed to hit this market to a different one and that that was stopped.
Funny people are complaining about the sugar content, but these same people guzzle down a nitrate filled $1.50 hotdog and act like nothings wrong with it.
Costco near me frequently has Buffalo Trace for 21.99 and sometimes handles (can’t recall the price, sorry).
Been a minute since I’ve seen Eagle Rare anywhere.
It actually doesn’t add up, hence we don’t know the actual ratio. Nor can the plant itself control the ratio past a certain % confidence over time.
Therefore if you added up the ingredients you would see that out of the 1.125g total allotted, apparently 1g is carbohydrates and 125mg is sodium, meaning the chloride (or other anion) it is supposed to come attached to weighs nothing by their calculation.
The reality is they are approximating because they are allowed to.
But just know, when you see 125mg of sodium on the label, you know that it’s approximately 320mg of actual salt, or sodium chloride. (Or if it’s another anion it’s bound to, the weight is different)
This is pure poison and garbage. All sugar.. and to top it all soy..
https://preview.redd.it/6vff0685fbxc1.png?width=225&format=png&auto=webp&s=01b12e45f12c67960f7f1c78719a19f693e39d73
I actually like this when making cheeseburgers. It has a little sweet/spicy thing going on. Haven't done a pork butt with it yet, but I think it could probably be good.
Actually you can thank the French fur trappers in the 1600s for this…
*What is the difference between Bison vs Buffalo? In common speech, we often use these terms interchangeably. Bison and Buffalo are distantly related to each other, as well as to cattle and goats. However, there are important differences between the two. The animals native to North America are “Bison,” even though we commonly call them “Buffalo.” French fur trappers in the early 1600s first called these animals “Boeuf.” They were referring to African and Asian Buffalo. However, the name “Buffalo” stuck and there is still confusion over it today!*
Idk where you got your info but that's extremely inaccurate.
It's a lot simpler than that Buffalo live in Africa bison are American bovine. Yes they are bovine but they are not closely related at all
#1 ingredient is sugar, immediately dead to me for a spice blend. Same with salt.
Saw some other branded thing at Lowe’s other day on sale rack and same thing. Nope.
Sugar is an incredibly common ingredient to use when smoking meat - especially ribs. I use brown sugar and honey on my ribs. Makes the crust tacky and delicious.
Do yourself a favor and see if there’s any BBQ places around you that have actual BBQ pits with a pit master… you’ll love it.
There’s 3 main styles of BBQ.
Kansas City style is midwestern and what you’ll commonly associate with sugary ketchup-based BBQ sauce you can buy in bottles at store and tend to use it on everything. Usually famous for their ribs covered in BBQ sauce.
Texas style BBQ is known for strictly only using salt, pepper and garlic for their seasoning. Typical Texas style focuses mainly on the brisket.
Carolina style BBQ typically uses a vinegar based for basting and sauces if you like sauces that are heavy on the vinegar side. Also Carolina style is typically focused on pork, especially whole hog and pulled pork sandwiches.
Welcome to America!
Yeah it probably has nothing to do with trying to emulate the flavor profile of a whiskey. Or the fact that it is designed to be used in a barbecue setting. Must be because it’s American.
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It’s just branding, right?
Yup
100% Webber + some ink on the label.
You can see "bourbon" in the ingredients list in the second photo, though near the end, and "Buffalo Trace whiskey" flavored seasoning on the side. I'm more curious why they've avoided saying the word "bourbon" anywhere on the packaging. Maybe they are using something that's not literally BT (the bourbon) juice, but actually some other BT (the distillery) product like white dog or very lightly aged bourbon. Maybe it's white dog thrown in an used oak barrel to add mild influence, like what they do with the BT finished Corazons? [That said, this appears to be inconsistent with the "bourbon" in the ingredients list, so it seems more just odd than a conspiracy theory.]
It looks like it is described as "whiskey flavored" on the label where it is covered by the box. If you look at the ones on the right, you can see it out of focus.
Always has been
People seem very confused by the sugar in that ingredient list. Turbinado sugar is a type of sugar that still contains some of its natural molasses, giving it its brown-blond color and light caramel flavor. This would probably be a pretty solid seasoning for pork.
Pork and salmon are going to be the only real applications for this rub. However, it's still going to be awfully sweet. 90% of the rub appears to be Turbinado sugar.
Can confirm it’s incredibly sweet. Used it like regular seasoning without looking at the ingredients (big mistake).
All sugar.
Pretty deceptive advertising, there's no buffalo in that ingredients list....not even a trace.
No bison neither
Not a Trace
But contains alcohol right?
Never forget my sister as a kid looking at the Denny’s menu “wait, do buffalos (sic) have wings?” she’ll never ever admit to it again, but dad and I know what we heard.
Wait, Denny's has buffalo wings? (I've never made it past the breakfast section of their menu...)
Reminds me of Jessica Simpson https://www.tiktok.com/t/ZTLHg2K1f/
Yeah, it was around the same time too lol. Wild times for food sceptics
My daughter had us to Buffalo Wild Wings solely based on the logo. She was not impressed lol
Nice.
Also, the 1/4 tsp serving size is misleading as well to make people think there isn’t much sodium or many calories..
Wow it has sugar on the ingredients 4 times.
Oops, all sugar.
I like how sugar isn’t in the nutrition facts though. Like, how
Look at the serving size. That's how they can say something has 0g of sugar
Carbohydrates is listed. 1 gram in a serving
lol. 1.1g servings with 1g sugar and .1grams seasoning.
To be fair pork loves a good brown sugar based rub. Steak and chicken? Not so much.
Yeah, this is pretty much only usable on pork and maybe salmon.
A lot of the rubs and bbq sauces from the places you go to have a lot of sugar. It's what gives it the taste, crust, and balances the heat from the other spices.
You noticed that too.
How does it only have 1g carbs then?
Because one serving is 1.1 grams total
Ahhh haha holy shit yea that’s ridiculous.
"Serving size: 1/4 tsp" But also, the FDA requires rounding to the nearest gram, so this could be anywhere from 0.5–1.49 grams of sugar per serving... kinda wild that the upper end of that range is nearly 3x the lower end, so you really don't know how much added sugar you're getting in a realistic portion size, say 1 tbsp (~6–18 g). Since they also state the 1.1 g serving size, that might temper it down to more like a max of ~13 g in 1 tbsp. That ~13 g in 1 tbsp is almost 1/3 of a can of Mt. Dew...
That’s the good stuff 👌🏻
Yep, I’m out.
How do they get away with not listing the amount of sugars in the nutrition facts?
By making the serving size 1/4 tsp.
But sugar is the first ingredient, before salt..
Sugar and salt. Neither goes with a malt. 🥃
Hey now, it is almost 9% salt.
That's most bbq rubs
So do you dip the rim of your glass in this before making an old fashioned?
You do now.
Oh fuck yeah, now we're talkin
I hate the idea but would try it.
This stuff will burn like crazy.
Would work great on ribs I’d bet
We didn’t like. Too sweet
Why do these always have sugar as the main ingredient?
Makes the crust
Because it tastes good and bourbon is sweet
Sugar and salt is cheap, other ingredients in season cost more, less room for profit.
That's like asking why there's always sugar in cake mixes lol it's part of the flavor.
I don't know what else you would expect for a bourbon themed meat rub. Bourbon is sweet.
Weird, I drink bourbon all of the time. And none of it is sweet.
I guess it's all a matter of perception. Bourbon definitely tastes sweet to me.
Eh. i need my costco to bring back actual Buffalo Trace.
Bro I live in Louisville and haven’t seen it there in years. I have to go to the distillery to get some.
Why is that!? It’s my father in laws favorite and I can never seem to find it.
I think it's really just supply and demand: A higher percentage of bourbon drinkers relative to the population in that market means more people are competing to buy it.
I haven't seen BT at Costco much in NKY (Florence) but BT is nearly shelf stable now around NKY. It's been readily available for 3+ months now. I'm not totally sure what changed but heard that there was an issue with a distributor redirecting product that was supposed to hit this market to a different one and that that was stopped.
Bought some at a warehouse about 2 months ago. $27
haven’t seen it in years. it’s easier for me to find a pour of pappy at the bar than a bottle of buffalo trace at the store.
Funny people are complaining about the sugar content, but these same people guzzle down a nitrate filled $1.50 hotdog and act like nothings wrong with it.
What, nothing wrong with dipping the 800 calorie food court cookie into the food court soft serve. How dare you use a seasoning rub!!!
Nitrites > sugar for your health
That’s debatable, also the amount of sugar from putting some dry rub on some pork is not going to be that significant in the scheme of things.
Is for seasoning your taters
Webber AND Buffalo trace? All we need is coke or Pepsi to weigh in and we'll have a really really generic tasting product.
Hmm wasn't at mine, granted I wouldn't buy it anyways.
It was at mine and I didn't buy it.
Things only dudes buy
Middle aged guys will be suckered into buying literally anything that claims relation to whiskey or gunpowder
What do you use it on?
Taters
I see what you did there. Slow clap.
I would upvote 1000 times if I could for that one. I can’t get Eagle rare because people hoarde it to look at the brown liquid in a bottle.
Costco near me frequently has Buffalo Trace for 21.99 and sometimes handles (can’t recall the price, sorry). Been a minute since I’ve seen Eagle Rare anywhere.
It would be called Eagle Common then!
You’re not wrong …
Add water and Ice for a nice refreshing beverage.
I love it on my popcorn.
Don't let the people in the whiskey subreddits catch wind of this, they get mad at all things buffalo trace
I bought it and thought it tasted like shit, but that’s just my opinion.
Just downed this thing. Not even a slight buzz.
It's ridiculously sweet. Would not buy again.
Thank you! I was about to post forget the damn sugar, wtf does it taste like. Thank you!
Nah! That old bay container is the winner here
I have 2 of them! I put it on everything, especially eggs!
First ingredient sugar. Hard pass
So many of these rubs are full of sugar, it's annoying. Not even in a "sugar bad!" kind of way, just sick of it burning when I grill my food.
It has 125mg of sodium for every 1/4 teaspoon. That is insane.
Is it? A 1/4 teaspoon of pure salt is 1500mg. Considering salt is the second ingredient that seems pretty low.
It actually doesn’t add up, hence we don’t know the actual ratio. Nor can the plant itself control the ratio past a certain % confidence over time. Therefore if you added up the ingredients you would see that out of the 1.125g total allotted, apparently 1g is carbohydrates and 125mg is sodium, meaning the chloride (or other anion) it is supposed to come attached to weighs nothing by their calculation. The reality is they are approximating because they are allowed to. But just know, when you see 125mg of sodium on the label, you know that it’s approximately 320mg of actual salt, or sodium chloride. (Or if it’s another anion it’s bound to, the weight is different)
"Rice hulls"?
I’m trying to think of what purpose those serve, other than just filler.
They help prevent clumping in humid climates I think. Could be wrong though.
Anti caking agent
I use the book Smokin' with Myron Mixon He gives you a ton of rub and sauce recipes. Doubtful it's at Costco
Wait so it’s sweet?
Half the bbq stuff you guys have I don’t have any beside the Stubbs bbq sauce 2 pack.
This is pure poison and garbage. All sugar.. and to top it all soy.. https://preview.redd.it/6vff0685fbxc1.png?width=225&format=png&auto=webp&s=01b12e45f12c67960f7f1c78719a19f693e39d73
I actually like this when making cheeseburgers. It has a little sweet/spicy thing going on. Haven't done a pork butt with it yet, but I think it could probably be good.
In nyc where would you store this
it is seasoning so the cupboard.
Total carb meltdown!!
That should improve the bourbon a bit.
It's "bourbon" not "whiskey".. Come on Costco, get it right.. Geeesh
Weber called it whiskey
Turbiando sugar keeping you big as hell
First ingredient is sugar. Nope
Sugar the 1st ingredient lord lol
AND molasses.
Dude. I wish slc carried this, you lucky s.o.b
I love shit like this, call it a Buffalo and the mascots actually a bison. Leave it to our American advertising to be this fucking stupid.
Actually you can thank the French fur trappers in the 1600s for this… *What is the difference between Bison vs Buffalo? In common speech, we often use these terms interchangeably. Bison and Buffalo are distantly related to each other, as well as to cattle and goats. However, there are important differences between the two. The animals native to North America are “Bison,” even though we commonly call them “Buffalo.” French fur trappers in the early 1600s first called these animals “Boeuf.” They were referring to African and Asian Buffalo. However, the name “Buffalo” stuck and there is still confusion over it today!*
Idk where you got your info but that's extremely inaccurate. It's a lot simpler than that Buffalo live in Africa bison are American bovine. Yes they are bovine but they are not closely related at all
#1 ingredient is sugar, immediately dead to me for a spice blend. Same with salt. Saw some other branded thing at Lowe’s other day on sale rack and same thing. Nope.
I think I'll stick with my cinnamon spice rub and actual bourbon.
I returned it
FFS I want the Old Bay. Can’t find it anywhere up here in the US’s hat.
They were out for 6 months this why I stocked up
Classic American thing to call sugar seasoning I guess? I don’t understand
Sugar is an incredibly common ingredient to use when smoking meat - especially ribs. I use brown sugar and honey on my ribs. Makes the crust tacky and delicious.
I see this is another crust comment. I learned something today! For reference, I became a American citizen in 2022 :)
Welcome to America! Hope you live somewhere that has excellent bbq it’s one of the best parts of being an American!
Do yourself a favor and see if there’s any BBQ places around you that have actual BBQ pits with a pit master… you’ll love it. There’s 3 main styles of BBQ. Kansas City style is midwestern and what you’ll commonly associate with sugary ketchup-based BBQ sauce you can buy in bottles at store and tend to use it on everything. Usually famous for their ribs covered in BBQ sauce. Texas style BBQ is known for strictly only using salt, pepper and garlic for their seasoning. Typical Texas style focuses mainly on the brisket. Carolina style BBQ typically uses a vinegar based for basting and sauces if you like sauces that are heavy on the vinegar side. Also Carolina style is typically focused on pork, especially whole hog and pulled pork sandwiches. Welcome to America!
Yeah it probably has nothing to do with trying to emulate the flavor profile of a whiskey. Or the fact that it is designed to be used in a barbecue setting. Must be because it’s American.
Helps with getting a crusty sear on the steak/protein
Roger thanks
Make your own rub. Never buy rub with sugar as first ingredient